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Wowopolis™ Ignites the Imagination as its First-Ever Line of Games and Crafts Debuts at New York Toy Fair

Sound It Found It

Sound It! Found It! ™, Puzzle Match™ and Colorgami™ Break Kids Away from the Confines of the Digital World With Creativity, Play and Fun

NEW YORK, Jan. 23, 2012 /PRNewswire/ -- Encouraging unbridled imagination by combining creativity, art and fun, Wowopolis LLC today announced that it plans to unveil its premiere line of all-new games, activities and crafts at New York Toy Fair.

Sound It! Found It!, Puzzle Match and Colorgami bring a fresh, creative spark to game time for kids and families, infusing traditional game play activities with new, creative energy that provides multiple layers of fun.

These first products from Wowopolis are expected to be available at retail in mid-2012, and all of them will be showcased at booth 5289 during New York Toy Fair in February.

"Today's kids need to break free from the confines of the digital world, which is one of our guiding philosophies," said Wowopolis founder and president Ari Weinstock, whose experience includes working with some of the most popular kids' brands and properties, including Transformers, Voltron, the Jonas Brothers, and such top-selling children's candy brands as Baby Bottle Pop, Ring Pop and Bazooka Gum. Prior to founding Wowopolis, Weinstock served in key marketing roles at Classic Media and at The Topps Company.

"Expensive digital products get the attention – but consumers and retailers alike are clamoring for the 'Wow Factor' in affordable, fun entertainment for kids," Weinstock said. "Nothing can match having a real-world experience that truly spurs your creativity and asks you to do more than tap a screen – actually engaging your senses and building your imagination."

The first Wowopolis brands of games, crafts and activities, which have received strong pre-launch response from retailers and will be seen at Toy Fair, are:

  • SOUND IT! FOUND IT! – Wowopolis brings the "Wow Factor" together with familiar play patterns kids love, resulting in a completely new, patent-pending "two-in-one" board game: It's both a guessing game of silly sounds and a hidden-object game featuring original, slightly zany scenes drawn in a hilariously unique, contemporary style. Players of all ages can enjoy it together – or even take it on the road with the SOUND IT! card game, sold separately.
  • PUZZLE MATCH – There are puzzles and there are matching games ... but only the "Wow Factor" of Wowopolis puts them together in a unique, patent-pending game designed for kids ages 3 to 6. But memory and matching is literally only half the fun of PUZZLE MATCH – once the matching portion of the game is complete, players get to assemble them into a giant scene. The beautifully illustrated PUZZLE MATCH provides hours of fun for preschoolers.
  • COLORGAMI – Coloring is one of the most popular ways to express creativity, but when coloring meets crafting – and the Wowopolis 'Wow Factor' – the result is the innovative, patent-pending COLORGAMI. It debuts with several thematic sets, including "Space Adventure," "The Red Carpet Fashion Line" and the "Alphabet Pop-Ups." Each features four giant Colorgami sheets, including themed environments and accessories, plus markers. When the coloring is finished, the illustrations can be popped out, folded and constructed into a three-dimensional scene. With COLORGAMI, kids can "play and display" their artist creations. The "Wow Factor" lets their imaginations unfold like never before!

All six creations from Wowopolis will be displayed in booth 5289 on the Toy Fair show floor at the Jacob K. Javits Convention Center, Feb. 12 to Feb. 15 in New York City.

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© 2012 Wowopolis LLC. All rights reserved. WOWOPOLIS, SOUND IT!, Sound It! Found It!, Puzzle Match and Colorgami are trademarks of Wowopolis LLC. Transformers, Voltron, Jonas Brothers, Baby Bottle Pop, Ring Pop, Bazooka Gum, Classic Media and The Topps Company are trademarks and/or trade names and properties of their respective owners. Wowopolis LLC is not affiliated with, sponsored by or endorsed by those entitites or owners.