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Award-Winning Marble Maze, Q-BA-MAZE, To “WoW” Visitors With User-Generated Plans at TOY FAIR 2009


At BOOTH 1663B, Q-BA-MAZE unveils user-submitted plans that combine traditional play and virtual play to enhance experience and deliver creative value

MINNEAPOLIS (February 9, 2009) – Q-BA-MAZE Inc., makers of the award-winning modular marble maze Q-BA-MAZE, announces it will unveil a rapidly expanding library of user-generated construction plans at International Toy Fair in New York’s Javits Center Feb 15-18, 2009.

Named “Most Ingenious Product” by I.D. Magazine,“Off The Charts” by National Parenting Center and “Top Ten Toy” by NYMetroParent Magazines and awarded as a “Best New Product” at the Tokyo Gift Fair, Q-BA-MAZE is a combination of two great play patterns -- construction toy and marble maze. It is an open-ended creative toy for building dinosaurs, butterflies, robots, fish, towers and more -- each of which is a working marble run. Q-BA-MAZE is a modular system simple enough for a five-year-old to enjoy successful building and open-ended enough to engage the complex, creative thinking of an adult.

Now, with the launch of its online plans library, Q-BA-MAZE offers users an ever-growing resource of new designs to build. More advanced users will also have access to Q-BA-DRAW for virtual drawing, saving, and uploading of their favorite designs to the Q-BA-MAZE website for sharing with others.

“It’s often said that play prepares children for adulthood,” explains Andrew Comfort, founder of Q-BA-MAZE. “Q-BA-DRAW is a positive example of virtual play in which the computer directly assists the hands-on design and build process. Parents can be happy that, rather than blowing things up on the computer, their kids are learning to build and share their creative ideas.” Q-BA-DRAW is the convergence of traditional construction toy play and computer play for virtual drawing and saving of Q-BA-MAZE designs.

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Q-BA-MAZE 20-Packs and 50-Packs in COOL (blue, green and clear) and HOT (yellow, orange and clear) are available at more than 400 U.S. retail locations. Invented by architectural designer, Andrew Comfort, and inspired by his grandfather's wooden marble run, Q-BA-MAZE is part art and part science, aesthetics and physics, engaging both the right brain and the left brain. Product videos, user-generated plans and “Play and Design” blog at