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Kids Turn Toy News


Ravensburger Ignites Kids' Imaginations with All-New WOW Brand Playsets

Children's Creativity to Flow with a Range of Exciting Activity Themes - From Jurassic Dinosaurs to RV Camping, Cupcake Baking and More!
Newton, NH - February 12, 2012 - (Virtual Press Office) - Imaginations will run "wild" with the newest additions to the award-winning range of WOW brand toys, distributed in the U.S. exclusively by Ravensburger, the first name in high-quality, beautifully-designed puzzles and playthings. Rugged, long-lasting materials are the perfect match for the latest high-adventure play sets that will immerse preschoolers in endless hours of "wow-worthy" hands-on fun. Ravensburger's lineup of puzzles, games and WOW brand toys will be on display at the 2012 American International Toy Fair February 12-15 at the Javits Convention Center, Booth #441.

"The WOW toy line continues to lead the pack with superior quality products in a wide variety of themes that are consistent favorites among young children and their families," said Thomas Kaeppler, CEO of Ravensburger. "Our newest offerings provide preschoolers with terrific opportunities to create new worlds in which they control the outcome, as the activities help sharpen their developmental skills at the same time."

Specially designed for children ages 18 months to 5 years, each WOW toy comes with a ten-year satisfaction guarantee. The newest additions to the ultra-durable WOW line feature toys with powerful "push and go" friction motors and realistic sounds, include:

  • Ryan's Road Trip - Preschoolers' can take their imaginations on the road with Ryan's Road Trip! The 7-piece play set provides everything young travelers need to embark on journeys near and far - two travel buddies, a pet pup, towable tent, vehicle and campfire fixings. SRP $39.99

  • Casey Camper Van - Children can create "miles" of memorable adventures with this adorable miniature RV 7-piece activity set. The top of the RV pops open for additional play options with the van's two removable figures, dog and snacks - all the ingredients preschoolers need for a perfect roadside picnic! SRP $49.99

  • Jurassic Jimmy - Kids will journey back to the Jurassic period with caveman Jimmy, his off-road vehicle, trailer and baby dinosaur companions. One of the dinos comes equipped with her own egg that can hatch over and over again. Presented in a warm, natural palette, Jurassic Jimmy will keep kids entertained for "ages." SRP $39.99

  • Cupcake Chloe - Chefs-in-training can bake "sweet" memories to perfection with this 5-piece play set, featuring Chloe. The set comes with Chloe's bakeshop, delivery cart and removable cupcake that rest atop the shop's cupcake tower and on her delivery cart. Chloe can wheel around her cupcake cart to make deliveries and then return to her kitchen, outfitted with all she needs to make the tastiest desserts in town. SRP $30.99

  • Whiz-Around Amy - Young girls will feel "the need for speed" with Whiz-Around Amy! The charming 5-piece play set includes Amy's pink motorcycle and sidecar that allows her pet kitten to accompany her wherever she goes! Amy also can tote a beautiful bouquet of flowers or a friendly bear for company on the road. SRP $30.99

    The creativity-inspiring WOW play sets also include the recently-introduced breakout favorite Mario's Pizzeria. The 8-piece play set comes complete with three pizzas, chef, delivery boy, vehicle - and a very special oven that "fires-up" when the button is pushed. SRP: $39.99

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    About Ravensburger
    Newton, NH-based Ravensburger is the U.S. subsidiary of Ravensburger Spieleverlag GmbH, a German toy and game manufacturer with a 125-year history of tradition. Founded in Ravensburg, Germany in 1883, Ravensburger is a leading producer of toys loved the world over and celebrated for its meticulous commitment to detail, high production standards and superior quality control. In addition to Ravensburger-branded puzzles, games and arts & crafts, the company is the exclusive distributor of WOW Preschool Toys and holds licenses for such well-known brands as Chuggington™, Thomas and Friends™, Animal Planet™, Highlights™, Me to You® and more.