Stop By Booth 2274 To See How Kids Will Now Easily Imagine Growing Up
Lake Barrington, IL (February 14, 2010) – Who wouldn’t invest $10.95 for preschoolers to be able to dress the part of a chef or a doctor as they ponder the inevitable question, what do you want to be when you grow up? That’s the allure behind Aeromax’s newest dress-up line called My 1st Career Gear where absolutely adorable and incredibly affordable meet unlimited imagination. See the entire new line at this year’s American International Toy Fair Booth 2274.
As the always-award-winning costume clothiers for babies, children and even adults, Aeromax understands that the look is as important as the feel and the fit. This new line of Career Gear is designed to slip over everyday clothes with an easy-on, easy-off appeal for parents and teachers. Incredibly, there are no plastic pieces, buttons or zippers—just slip it on like a vest and fasten the simple hook-and-loop closures! And, everything is ultra washable, thanks to the fact that Aeromax had all the little details for each vest imprinted with special process called roto gravure or sublimation printing, rather than silk screening which can peel off after a few uses and washes. Ingenious! Make believe has never been so effortless or accessible.
Listed below are the introductory careers in the My 1st Career Gear line, with many more to follow. Outfits are expected to be on store shelves and for purchase online as of summer 2010. The outfits are great for play-at-home or at preschools and community groups. Each comes with a clear pocket window, in which the child’s name can be inserted on a card or piece of paper, which makes each customizable.
My 1st Career Gear Road Crew • Ages 3-6 • $10.95
Have a shovel-ready project that needs attending? Kids look cool and comfortable with this realistic orange vest that can be spotted down the hall or around the block! Details include printed yellow road stripes, construction logos and a make-pretend cell phone graphic peeking out of a breast pocket. The bottom of the vest is adorned with the phrase “road crew” in large capital letters. Add your own yellow construction hat for a nifty head-to-toe look (we sell that too!).
My 1st Career Gear Chef • Ages 3-6 • $10.95
The kitchen is the place to be when wearing this white chef’s coat adorned, in graphic style, with everything a master chef might need – printed glove, spatula, spoon, double breasted red buttons and obligatory red kerchief tied at the neckline. The breast pocket is stitched in black letters with the word “chef.”
My 1st Career Gear Doctor (Blue) • Ages 3-6 • $10.95
Stethoscope? Check. Tongue depressor? Check. Pad of prescription forms? Check. The doctor is in when kids slip on this v-neck outfit that runs from shoulder to thigh. This blue outfit complements the additional pink doctor’s garment, which some say is even cuter than the blue.
My 1st Career Gear Doctor (Pink) • Ages 3-6 • $10.95
Kids can be pretty smart in pink when they slip on this doctor’s garb complete with make pretend stethoscope “tucked” into a pocket. Special touches include a patch that identifies this doctor as a member of the Children’s Hospital, which some say is even cuter than the blue!
My 1st Career Gear Firefighter • Ages 3-6 • $10.95
This handsome v-neck firefighting outfit transforms any kid into a key member of the hottest crew in town. Aeromax adds tons of features like a printed axe, 911 cell phone “tucked” into one pocket, an American flag arm patch and you-can-see-me bands of yellow and black across the middle, bottom and upper arms. Add your own fireman’s hat for a complete head-to-toe look (we sell that too!).
My 1st Career Gear Police • Ages 3-6 • $10.95
If there’s an emergency, this well dressed police officer is ready with pretend printed brass buttons, black belt and shiny buckle, police badge, arm patches and sergeant stripes. Aeromax never forgets little details like printed handcuffs, baton and nifty badge.