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THE ONLY DOLL THAT CAN FLY CAN DANCE AND RELEASE BUBBLES TOO!

New Bubble Magic Sky Dancers Play Along® Introduces the New Bubble Magic Sky Dancers Just in Time for Outdoor Spring & Summer Play for Kids!

New York City - March 2006 – Play Along, Inc., a division of JAKKS Pacific, Inc. (Nasdaq:JAKK), is expanding its Sky Dancers doll line with the addition of Bubble Magic Sky Dancers.

Always enchanting and magical, the new Bubble Magic Sky Dancers come with a special launcher that releases real sparkling bubbles into the air when the Sky Dancers take flight! The Bubble Magic line includes three new characters – Celeste, Avery and Vanessa –who magically fly through clusters of beautiful bubbles. Watch them gracefully twirl and dance in the air! For ages 5 and up, SRP $17.99.

“The Sky Dancers legend creates a realism of enchanted fantasy,” said David C. Gold, Vice President of Marketing at Play Along. “Girls are captivated by fairy tales and magical worlds – Sky Dancers Dream Dancers have a legend that creates endless imagination for children.”


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About Abrams/Gentile Entertainment, Inc.:
Abrams Gentile Entertainment, Inc (AGE, Inc.) is a full service entertainment company which develops, creates and produces youth consumer products and family brand entertainment. Founded in 1986, AGE has created and developed many best-selling products and programs including the Power Glove™, Sky Dancers®, Dragon Flyz®, Kinder-Garden Babies®, Bucky O’Hare™ and Shining Stars™. AGE has also created and produced over 150 half-hours of award-winning children's television programming including such shows as Jellybean Jungle™, Happy Ness™, Sky Dancers®, Dragon Flyz®, and Van-Pires™. For more information, visit www.ageinc.com.
About Play Along, Inc.
Play Along, Inc., a division of JAKKS Pacific, Inc., manufactures, markets and distributes some of the most recognizable and popular children's toy lines in the world, including Care Bears®, Cabbage Patch Kids®, Doodle Bear™, and Sky Dancers®. The company's products can be found at mass merchant, specialty and gift retailers on a worldwide basis. For more information about the Play Along product line, visit www.playalongtoys.com
About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. is a multi-brand company that designs and markets a broad range of toys and consumer products. The product categories include: Action Figures, Art Activity Kits, Stationery, Writing Instruments, Performance Kites, Water Toys, Sports Activity Toys, Vehicles, Infant/Pre-School, Plush, Construction Toys, Electronics, Dolls and Pet Toys and Accessories. The products are sold under various brand names including JAKKS Pacific®, Play Along®, Flying Colors®, Road Champs®, Child Guidance®, Pentech®, Trendmasters®, Toymax®, Funnoodle®, Go Fly a Kite®, Color Workshop®, JPI™ and Plug It In & Play TV Games™. JAKKS and THQ are the members of THQ/JAKKS Pacific LLC, which publishes and markets WWE wrestling video games. For further information, visit www.jakkspacific.com or www.tvgames.com.