Spin Master Unveils Its Much Anticipated Line of “Must-Have” Holiday Hits for Kids of All Ages|
Toronto, ON – October 6, 2008 – Spin Master Ltd., one of the fastest growing toy manufacturers in
North America, formally introduced its highly anticipated 2008 line of holiday toys today at the Toy Wishes
Trade Show in New York City. Headed by the breakout hit of the year – Bakguan Battle Brawlers - Spin
Master’s holiday toy line offers an array of in-demand items for different age groups and categories that
will be great fun to give and receive this holiday season.
“This is the first time in our 14-year history that Spin Master has launched such highly anticipated toys
associated with such well know brand names, all at one time,” said Donna MacNeil, Spin Master
spokesperson. “Bakugan, Yo Gabba Gabba!, and Air Hogs are all top selling brands with top of mind
awareness among consumers. The hype building about the launch of these brands throughout the year
has been intense and we’re happy to be known as the company bringing this much fun into the market
Bakugan is this year’s breakout hit and by far the most talked about toy line of the year. Based on current
trends, one Bakugan sells at a retailer every 2.5 seconds, making it one of the highest selling toys in
North America and the clear leader in toys for boys this holiday. Spin Master is currently producing
300,000 Bakugan per day to meet the overwhelming consumer demand for the product. Prices on
Bakugan toys and accessories range from $4.99 to $29.99, making it easy to give “Bakugan is the ultimate combination of fun, action, collectability and tradability,” said Anton Rabie, Spin Master Co-CEO. “There are a lot of things that have come together to make Bakugan a sell-out hit.
Boys love trading, collecting, action and powerful characters. The hit TV show and toys really play off
each other well to create a comprehensive brand-name that is a huge hit with kids.”
Another highly anticipated Spin Master toy is its Yo Gabba Gabba! line of fun and funky pre-school toys
based on the wildly popular TV show, Yo Gabba Gabba!
Dominating Nick Jr. both onscreen and online, Yo Gabba Gabba! has quickly become one of the most
wildly popular new preschool shows, named by Time Magazine as one of the top 10 shows of 2007 and
loved by a whole new generation of parents who are drawn to its pop culture appeal and simple yet
important life lessons.
Spin Master’s line of Yo Gabba Gabba! toys mirrors the show’s hip, fresh style and will offer preschoolers
lots of new and original ways to interact with their favorite Yo Gabba Gabba!’ characters and music. Yo
Gabba Gabba! toys are also an affordable way to bring excitement to kids this year, ranging in price from
just $5.99 for character-based Plush Pals, to $34.99 for the lines highly anticipated feature plush
signature, Dance Time Brobee.
“Yo Gabba Gabba! is easily one of the most popular and recognizable brands with children in America,”
said Ms MacNeil. “Kids and parents alike absolutely love this show, so we put a lot of effort into ensuring
that the toy line captures its fun, exciting and imaginative appeal.”
The sleeper hit of this year’s holiday season is the latest release from Spin Master’s extremely popular
and perennial award winning Air Hogs line of remote controlled vehicles. The Air Hogs Zero Gravity
Micro is the ultimate in gravity-defying indoor R/C racing, a radio-controlled car that can drive on any flat surface – on the floor, up walls and even upside-down on ceilings! The Air Hogs Zero Gravity Micro has
received tremendous attention leading up to this year’s holiday season and proving to be a hot seller this
year with people of all ages – not only is this a great gift item for kids, but for men of all ages who enjoys toys and gadgets. The Air Hogs Zero Gravity Micro carries the same r/c vehicle affordability introduced by last year’s favorite, the Air Hogs Havoc Heli, and is priced at $29.99.
Spin Master’s new Tini Puppini line of plush posable ‘doggie diva’s’ is this year’s most posh toy line. Tini
Puppini is a line of kid friendly, fashion forward pups with hot styles and winning personalities. Children
can dress and accessorize them, brush and style their hair, then carry them around town in the two n’ one
carrier and bed to show off to their friends. There are three Tini Puppini’s to choose from - Toffee, Tisha,
and Tutu. Each Tini Puppini costs just $29.99
Kid Kleen is Spin Master’s new line of safe, affordable, premium quality skincare and bath toys for
children. All Kid Kleen skincare products are safe, non toxic, wheat & tears-free and hypo-allergenic,
while also inspiring fun imaginative play in the bath! Spin Master has launched two new Kid Kleen
products this Fall – Bath Blizzard and Mold N’ Play Soap. Bath Blizzard is a bubble bath maker that fits
safely and securely to the side of any tub creating and instant waterfall of soapy bubbles with the turn of
the knob creating longer lasting bubble baths that overflow with bubbly fun. Mold N’ Play Soap are soft
and squishy soaps that can be mold products are also reasonably priced starting at just $6.99.
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About Spin Master
A multi-category children’s entertainment company since 1994, Spin Master® has been designing,
developing, manufacturing and marketing consumer products for children around the world and is
recognized as a global growth leader within the toy industry. Spin Master is best known for such popular
brands as 2008 Toy of the Year winner Air Hogs®, Aquadoodle™, Tech Deck™, Moon Sand™ and new
boys action phenomena Bakugan Battle Brawlers™. Spin Master employs over 600 people with offices in
Toronto, Los Angeles, Paris, London, Hong Kong and China. For additional information please visit: