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NEW POKEMON VIDEO GAMES SHATTER U.S. SALES RECORDS

Pokèmon™ Black Version and Pokèmon White

Pokemon Black Version and Pokemon White Version Combine to Sell More Than 1 Million in a Single Day

REDMOND, Wash., March 8, 2011 – Two new Pokemon™ video games went on sale on March 6 and promptly shattered all previous U.S. Pokemon sales records. The Pokemon Black Version and Pokemon White Version games for the Nintendo DS™ family of systems became the fastest-selling Pokemon video games of all time, selling more than 1.08 million units after just one day of availability. That surpasses the previous one-day sales record of more than 780,000 set by the Pokemon Diamond Version and Pokemon Pearl Version games in April 2007.

"Longtime Pokemon fans are attracted to the new Pokemon, new battle systems and a new region to explore, while newcomers enjoy the ability to jump in and have fun right away," said Charlie Scibetta, Nintendo of America's senior director of Corporate Communications. "These sales numbers illustrate the continued strength of the Nintendo DS family of systems. Already established as the nation's best-selling video game platform of all time, the installed base of more than 47 million makes it the ideal hand-held for developers to reach a huge gaming-focused target audience."

Pokemon Black Version and Pokemon White Version feature more than 150 new Pokemon for players to catch, train and battle. The never-before-seen Unova region gives players a whole new world to explore. For the first time in the series, in-game environments change with the four seasons. The games also introduce Triple Battles and Rotation Battles, which give players even more choices when battling.

For more information about Pokemon Black Version and Pokemon White Version, visit http://www.pokemonblackwhite.com.


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About Nintendo:
The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii™ home console and Nintendo DS™ family of portable systems. Since 1983, when it launched the Nintendo Entertainment System™, Nintendo has sold more than 3.5 billion video games and more than 577 million hardware units globally, including the current-generation Wii, Nintendo DS, Nintendo DSi™ and Nintendo DSi XL™, as well as the Game Boy™, Game Boy Advance, Super NES™, Nintendo 64™ and Nintendo GameCube™ systems. It has also created industry icons that have become well-known, household names such as Mario™, Donkey Kong™, Metroid™, Zelda™ and Pokemon™. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo's operations in the Western Hemisphere. For more information about Nintendo, please visit the company's website at http://www.nintendo.com.