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Kids Turn Music


POP/ROCK DUO MICHAEL & MARISA COMBAT BULLYING WITH SONG THE SAME

Michael & Marisa MICHAEL & MARISA ALIGN WITH PACER CENTER FOR NATIONAL BULLYING PREVENTION MONTH

Pop/rock duo MICHAEL & MARISA, 12 and 13 respectively, will lend their support to the Pacer Center s National Center for Bullying Prevention both financially and through promotion of their self-penned anti-bullying song The Same . MICHAEL & MARISA will donate funds to the National Center for Bullying Prevention through money they earned through touring.

It s inspiring to see children wanting to help other children, says Julie Hertzog, director of Pacer s National Center for Bullying Prevention. We thank Michael & Marisa for their commitment to help peers who are bullied, and believe their example will lead the way for others to get involved and make a difference in their community.

The Same , found on the four-song EP It s Like That , due for a late 2010 release, tackles the subject of bullying head-on from a pair who ve witnessed peers being picked on. The song was written by the Boston-based siblings after reading about the January 2010 suicide of 15 year-old Phoebe Prince, following an onslaught of bullying behavior by schoolmates at a Massachusetts high school. Michael, 12, states, We really wanted to write and record this song as a wake-up call to kids around us. We wrote this song earlier this year, after we heard about the suicide of Phoebe Prince, who was only 15. It affected us so much that we wanted to tell other kids about it, to stop something like that from happening again. And that s how we express our feelings best, through our music.

Marisa, 13, adds, It s important that, as kids ourselves, we stand up and defend our friends. We have the greatest power, and the biggest responsibility, to come together as a group and let bullies know it s not okay to treat others this way. We have the strength to make a positive change to make the world a better place. MICHAEL & MARISA recently uploaded a special message and acoustic performance of The Same , which can be viewed here: http://www.youtube.com/watch?v=kH2g8IM_dEQ

MICHAEL & MARISA are also receiving encouragement for their efforts from the Build-A-Bear Workshop®online tween destination, Build-A-Bearville®. Keeping kids safe online and helping to prevent online bullying is an ongoing priority in Build-A-Bearville. MICHAEL & MARISA s anti-bullying song, The Same , has been playing in the online site and will continue to play throughout Internet Safety Month this October.


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About MICHAEL & MARISA:
MICHAEL & MARISA started performing in public together when they were only 7 and 8 years old. Today, at 12 and 13, their resume spans over 250 engagements, including performances opening for the likes of American Idol s David Archuleta, Disney s Mitchel Musso and Nickelodeon s Drake Bell. With Michael on vocals and electric guitar, and Marisa on vocals and drums, their harmonizing produces an exciting blend of classic rock and pop, working with famed music industry veterans such as Peter Zizzo (Avril Lavigne, Vanessa Carlton) and Gina Shock of The Go-Gos.

http://www.michaelandmarisa.com

About Pacer Center:
Based in Minnesota, Pacer Center is a national parent center serving all youth, with a special emphasis on children with disabilities. Pacer s National Center for Bullying Prevention educates communities nationwide to prevent bullying through creative and interactive resources. Learn more at PACER.org or call 952-838-9000; 888-248-0822 (national toll free).

About Build-A-Bear Workshop, Inc.
Build-A-Bear Workshop, Inc. is the only global company that offers an interactive make-your-own stuffed animal retail-entertainment experience. The company currently operates more than 400 Build-A-Bear Workshop stores worldwide, including company-owned stores in the U.S., Puerto Rico, Canada, the United Kingdom, Ireland and France, and franchise stores in Europe, Asia, Australia, Africa, the Middle East, and Mexico. Founded in St. Louis in 1997, Build-A-Bear Workshop is the leader in interactive retail. Brands include make-your-own Major League Baseball® mascot in-stadium locations, and Build-A-Dino® stores. Build-A-Bear Workshop extends its in-store interactive experience online with its award winning virtual world Web site at buildabearville.com®. The company was named to the 2009 and 2010 FORTUNE 100 Best Companies to Work For® lists. Build-A-Bear Workshop (NYSE: BBW) posted total revenue of $394.4 million in fiscal 2009. For more information, call 888.560.BEAR (2327) or visit the company's award-winning Web site at buildabear.com®. Parental permission may be required to access buildabearville.com. Visit buildabearville.com for details.