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BICYCLE® GOES BEYOND THE DECK TO INTRODUCE READY-TO-PLAY CARD GAMES FOR FAMIILES AT TOY FAIR 2008
Take the Train™ and 4-Mation™ Offer Face-to-Face Family Fun

(Cincinnati, OH) January 22, 2007 — Parents looking to unplug playtime for some real, face-to-face fun will love the new Bicycle® card games from U.S. Playing Card, the leader in playing cards for more than 100 years. U.S. Playing Card will preview two new family card games, Take the Train™ and 4-Mation™, at the 2008 American International Toy Fair in New York in February (Booth # 6109).

Both kids and adults will love Take the Train™ and 4-Mation™. Whether you have fifteen minutes or an hour or more, these fast-playing card games are easy to pick up, play and clean up. Connecting with the kids has never been easier or more fun!

Take the Train
Take the Train is a fast-moving sequencing card game for two to six players ages seven and up. Start at the game's train stations and take a ride on the tracks of luck and strategy. Find a Free Ride card and continue along the track. Transfer the sequence onto another line and use the End of the Line card to stop your opponents in their tracks. Be the first to get rid of your cards with the most train fares left and you win. Wherever your cards take you, this game is bound to be an adventure in fun!

Ages: 7+
SRP: $6.99
Availability: Available now at retailers across the country.

4-Mation
Go ahead and be devious! 4-Mation is an all-new, rummy-style card game for two to six players ages eight and up. Plot your revenge and force your opponents to double-cross the competition along the way to victory. Players use the 4-Mation community cards to create sequences and match sets. The first player to get rid of their cards wins. But watch out, your fellow players are out to get you in this game of sabotage and revenge!

Ages: 8+
SRP: $6.99
Availability: Available now at retailers across the country.


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About The United States Playing Card Company
The United States Playing Card Company (USPC) is a global leader in the production and marketing of playing cards and related products. The Bicycle® Brand has been the world's leading playing card brand for over 120 years, and other well-known USPC brands include KEM®, Bee®, Aviator®, and Hoyle®. Founded in 1867 as Russell, Morgan and Co., and based in Cincinnati, Ohio, USPC is a wholly owned subsidiary of Jarden Corporation. For more information about The United States Playing Card Company, please visit www.USPlayingCard.com.

Bicycle®, Bee®, KEM®, Hoyle®, and Aviator® are registered trademarks and Take the Train™ and 4-Mation™ are trademarks of The United States Playing Card Company.