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Kids Turn Toy News

Jishaku Jishaku Magnetizes iParenting Media Awards 2008 Greatest Product Judges

Magnetic Game Wins “Greatest” Title in Toys & Games Category

Tampa, FL (November 11, 2008) – Jishaku (jee-shah-koo), a magnetic strategy game aimed at tweens, teens and adults, offers a constant element of surprise. That attraction was felt by each of the judges of this year’s iParenting Media Awards as they named it to their 2008 Greatest Products list. To be named to this season’s iParenting Media Awards list, toys, dolls and games were selected based on their fun value, product quality, ease of use, play duration, educational nature and uniqueness, among other criteria.

“What a great way to introduce science to kids,” observed one toy evaluator. “The stones were beautiful as well as fun. We enjoyed playing the games as a family.” The iParenting Media Awards program is not a competition, but rather a measurement to their standards of excellence.

“It takes only a few minutes to get going,” wrote a second toy judge.” There are 3 different games to play. This game was a huge hit with everyone that played it. Both adults and children couldn’t get enough of it. It is easy, yet challenging to play.”

“I like this particular game because it is fun and also quick,” commented a third toy evaluator. “You can choose to play it once or 3 out of 5 wins. Jishaku was very easy to learn and once we started playing, my kids kept saying ‘one more game.’ It can seem very easy until all of a sudden the magnets jump up and get you.”, a Disney Internet Group media property, is a premier media site focused on parents. iParenting Media’s Award Program provides a credible and objective method of determining the best products. The iParenting Media Awards is a process established as the result of iParenting Media receiving several thousand unsolicited products each year.

    Jishaku • $19.99 • Ages 8+
    This portable strategy game, like chess or checkers, can be played anywhere – in the bedroom or at the beach. But unlike chess, the element of surprise is when the magnet jumps out of position, without warning. Surprise, then laughs, follow as two or more players try to beat the force fields with strategic thinking plus careful and precise handling of the game’s magnetic stones. The unpredictability of the game turns any get-together into a party.
Jishaku is the winner of numerous toy industry awards including Dr. Toy, Mr. Dad, iParenting Media Awards and the National Parenting Center. For more information, visit their website,, for strategy tips or to order the game and additional game pieces.

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With a degree in electrical engineering, Steve Velte knows a lot about force fields and electronics. He’s used his science know-how to create many innovative products. He launched his first game, Jishaku™, aimed at tweens, teens and adults.

In addition to its recent Parents’ Choice Recommended Seal, Jishaku has received numerous toy industry awards including a 2008 iParenting Media Outstanding Product Award, a Mr. Dad 2008 Father’s Day Seal of Approval, The National Parenting Center 2008 Fall Seal of Approval and was honored by Stevanne Auerbach, PhD, aka Dr. Toy for her Best Picks for 2008 Toy List.

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